Details make a difference
At Velia Sierra Design we carefully take care of the entire production cycle. We create our own textures and intervene in the sewing, pre-washing and 100% artisanal fraying processes.
We subject our products to strict quality control and rigorous tests to avoid shrinkage, wear and discoloration, which allows us to ensure unique, exclusive and high-class collections.
All our fabrics are pre-washed and processed with biodegradable softeners, in order to guarantee optimal quality in each piece, and offer our customers the possibility of washing their Velia Sierra Design garments from the comfort of their homes, without the need of resorting to dry cleaning.
We combine Italian raw materials with Mexican hands. Our textiles are developed exclusively for our brand; and additionally, we respect the natural imperfections of linen to obtain all the richness of its fibers in each piece. The handfrayed and embroidered, textured and corrugated, add to the contemporary and distinguished identity that makes Velia Sierra Design a brand without comparison.
Our designs are the result of a research that begun 39 years ago. Here, the ideas of Velia Sierra and her creative staff come to life, along with experts in design, textiles, processes, dyeing, imports and exports.